Write to the press

Published: 4th April 2018

The Trust gives wild land a voice – but we need your help to spread the word!

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Getting a letter published in the papers is a great way to reach a wide audience. Letters to the press are widely read and help to raise awareness, encourage discussion and make sure politicians and decision makers know you feel strongly about an issue.

Look out for opportunities to respond to articles and stories that give you a chance to talk about wild land and why it matters. You can write to local and national papers, as well as specialist media, such as outdoor magazines. Check out our top ten tips for writing to the press below.

Ten tips to get your letter published

  1. Write in response to something that has been published very recently in the newspaper (ideally within a day of the article’s date - mention the article and the date it ran) - or write “on spec”.
  2. Be concise and make sure people will quickly understand what it is you are talking about, to encourage them to read on.
  3. Editors sometimes cut letters down so make sure your most important points are covered in the first part of your letter in case they cut from the bottom up!
  4. Avoid jargon and abbreviations so that it will make sense to people less familar with the topic.
  5. If you are responding to something that has made you angry stay polite and calm, however passionately you feel about the subject. (Considered critical analysis of the actions of politicians and other public figures is okay!).
  6. Letters should usually be addressed to “Dear Editor or Sir/Madam.” 
  7. Include your full name, address, telephone number, and e-mail address as you will be asked for this otherwise - you can ask for your full address to be withheld in the actual publication.
  8. Letters are best sent in by email to catch the next available edition - important if responding to a "live" issue or article you have just read.
  9. Don't give up if your letter is not accepted. If writing on a general theme, try a slightly different angle on another day - or try another newspaper! Keep an eye out for articles that will give you a "hook" that makes your letter more likely to be published.
  10. Don't forget other opportunities to get letters published and/or influence debate - for example, newsletters of clubs and organisations of which you are a member, the comments facility on some online news pages, within blogs and on social media.

If you have had something published we won’t always be aware of this, especially if it is in a more local or specialist publication so please email us

Good luck and thank you for speaking up for wild land!